Tag

aesthetics

How Engaging With Art Affects the Human Brain

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“Embodied cognition is “the sense of drawing you in and making you really feel the quality of the paintings,” Tyler explained. For example, viewers appreciate Botticelli’s painting “The Birth of Venus” because it makes them feel as though they are floating in with Venus on the seashell. Similarly, viewers can feel the flinging of the paint on the canvas when appreciating a drip painting by Jackson Pollock.”

How Culture Is Transforming our City

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“Creative placemaking not only lifts up a neighborhood physically with murals and sculpture and investments in artist housing, galleries and theaters, it helps strengthen the local economy, as eye-catching storefronts, new cultural activities and intriguing installations bring in customers and attract new businesses. It increases a sense of community identity and local pride. It can make a neighborhood a more interesting, livable place.

But most importantly arts and culture are a powerful force that help shape a neighborhood’s narrative — telling the story of what kind of place it is, changing its reputation and its trajectory.”

Science Shows Art Can Do Incredible Things for Your Mind and Body

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“After analyzing 15 studies that had people looking at art for different reasons, neuroscientist Oshin Vartanian explained in a Q&A that “areas of the brain involved in processing emotion and those that activate our pleasure and reward systems are also being engaged.” Essentially, parts of the brain that are associated with contemplation are automatically sparked when viewing art, even if they aren’t thinking about it critically.”

The power of art: Hospitals use paintings, sculptures to improve patient health, satisfaction

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“Patients, especially those anxious about undergoing procedures and tests, respond well to the visual stimulation, finding it reduces their stress. And despite the fact that many hospitals face budget shortfalls, they often can purchase or commission art through funds supported by donations, or those built into budgets for new construction.”

Artwork at hospitals can help in the healing process

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“Nanda, who has a doctorate in architecture with a specialization in health-care systems and design, says scientific studies show that art can aid in the recovery of patients, shorten hospital stays and help manage pain. But she says it has to be the right art — vivid paintings of landscapes, friendly faces and familiar objects can lower blood pressure and heart rate, while abstract pictures can have the opposite effect.”

Why Public Art Is Important

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‘According to Bach, studies have looked at the economic development benefits of art, but only just recently have there been wider examinations of the effect of art on a community’s sense of place. The Knight Foundation’s Soul of the Community initiative surveyed some 43,000 people in 43 cities and found that “social offerings, openness and welcome-ness,” and, importantly, the “aesthetics of a place – its art, parks, and green spaces,” ranked higher than education, safety, and the local economy as a “driver of attachment.”’

Art & Business

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“Shining a spotlight on art and cultural relationships and business provides a better understanding between people of diverse nations. The quest for better communications through the arts help define businesses. By associating with the arts, businesses have discovered that their brands are enhanced and increase their reach and in the end their profitability.”

Why Art Matters Now More Than Ever

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“Fundamentally, human nature revels in the creative side of life. Art chronicles the history of humans and some of the very finest individual accomplishments of the human race. Unlike museums of natural history, art museums document and enshrine human creativity. Without creativity, without innovation, there’s nothing new in our future.”

Art in Healthcare

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“The benefit of art in healthcare is in the experience of the art. While it may be dismissed by some as merely decoration, decades of research in Europe and the United States concludes otherwise. The role art plays in an overall strategy to produce healing environments has been measured against health and economic outcomes.”